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Affiliate Statistics


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Viewing Website Overall Statistics

You can view you website statistics by clicking on the name of the website of "My Sites" page. The name of the website is the first element shown in the table in bold font (above the site's URL). You can use it to track your website performance and total revenue.

The statistics table for affiliate websites displays the following data:
impressions - the total number of times all merchants' advertising materials were shown on your website.
hits - the total number of times the pages of your website have been viewed since it was added to the system.
clicks - the number of times your website visitors have clicked on advertising materials.
leads - the number of actions (registrations, sign ups etc.) effected on affiliate program websites by visitors referred by your website.
sales - the number of purchases made on advertised websites by visitors from your website.
sales amount - total amount (USD) of purchases made on merchants' program websites by visitors from your websites.
preorders - the number of preorders placed on merchants' websites by visitors from your website.
visitors - the number of visitors (users with unique browser cookies) who came to merchants' websites from your websites. This is tracked in the following way: the number of unique visitors per day is multiplied by the number of days your website has been running at eProfit.
commissions - the total amount of commissions paid to this website for promoting the merchants' programs.
CTR- click-through rate is the ratio of the number of times visitors of your website click on merchants' advertisements to number of impressions. For example, if one out of 100 people who visit your website clicks on merchants' links, the CTR is 1%.
EPM - Earnings Per Thousand Impressions. This figure shows the amount of money you have earned by the time merchants' ads were shown on your website 1000 times.
EPC - Earning Per Hundred Clicks. This figure shows the amount of money you earned by the time merchants' ads were clicked by your website visitors 100 times.


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Viewing Daily Revenue Statistics

You can also track the daily revenue of each of your websites. To view the daily performance for any of your websites, please do the following:
1. Open the website detalis in "My sites" section of "My Office".
2. Click the "View Invoices" link.

You will see the list of all invoices for this website which allows you to see your earnings for a specific date and specific program.

Invoices for every website are generated by eProfit daily.
The table of invoices displays the following parameters for each invoice:
Invoice ID - the identification number of the current invoice (for system purposes only)
Website Name - the name of the website this invoice belongs to
Program Name - The name of the program who pays the commission
Amount - The invoice amount
Date - the date when the invoice was generated
Paid - shows if the invoice was paid
Invoices can have 3 statuses:
paid - the merchant has sufficient funds on his/her account and the invoice was paid automatically.
not paid - the invoice was generated after the merchant had run out of funds on his/her account and was not paid.
suspicious - this invoice can be marked as suspicious and will not be paid automatically if there have been too many actions of the same type from one visitor (with same IP). These cases are investigated by eProfit administrators and the invoice will not be paid until it is clear that the case is not fraud.


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Viewing Statistics by Advertising Zones

eProfit allows you to view the performance of any advertising zone belonging to your affiliate site.
1. To do this, open one of your websites in "My Sites" section of "My Office" by clicking on its name.
2. Click on the "Adv. zones" link. You will see the list of all advertising zones for the current website.
3. Navigate through the list to view statistics for each zone.

The advertising zone statistics table displays the following data:
impressions - the total number of times merchants' advertising materials were shown within this zone.
hits - the total number of times the pages of merchants' websites have been viewed after their ads in this zone were clicked.
clicks - the number of clicks on the ads within this zone.
leads - the number of actions (registrations, sign ups etc.) completed on merhcants' websites by visitors who clicked on their ads within this advertising zone.
sales - the number of purchases made on merchants' websites by visitors who clicked on the ads within this zone.
sales amount - total amount (in USD) of purchases made on merchants' websites by visitors who clicked on the ads within this zone.
preorders - the number of preorders placed on merchants' websites by visitors who clicked on the ads within this zone.
visitors - the number of visitors (users with unique browser cookies) who came to merchants' websites by clicking on their ads within this zone. This is tracked in the following way: the number of unique visitors per day is multiplied by the number of days this zone has existed within this website.
commissions - the total commissions amount paid to you for promoting merchants' programs by showing banners within this zone.
CTR - click-through rate of the advertising zone (percentage). Click-through rate is the ratio of the number of times users click on merchants' advertisement to number of impressions. For example, if one out of 100 people who views ads in your advertising zone clicks on merchants' links, the CTR of the advertising zone is 1%.
EPM - Earnings Per Thousand Impressions. This figure shows the amount of money you earned by the time ads in this advertising zone were shown 1000 times.
EPC - Earnings Per Hundred Clicks. This figure shows the amount of money you earned by the time ads within this zone were shown 100 times.


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Evaluating Affiliate Program's Performance

In order to participate only in programs which would bring you profit, you can view its statistics and evaluate if it is worth working with this program or not.
To view affiliate program's statistics, find a program you would like to participate in and open its details.

The affiliate program statistics table displays the following data:

impressions - the total number of times all of programs' advertising material were shown on affiliates' websites.
hits - the total number of times the pages of programs' website have been viewed.
clicks - the number of times affiliate's websites visitors have clicked on programs' links.
leads - the number of actions (registrations, sign ups etc.) completed on programs' advertised website by visitors reffered by affiliates.
sales - the number of purchases made on advertised website by visitors from affiliates' websites.
sales amount - total amount (USD) of purchases made on the advertised website.
visitors - the number of visitors (users with unique browser cookies) who came to the advertised website. This is tracked in the following way: the number of unique visitors per day is multiplied by the number of days (7, 30 or the time this program has been running at eProfit).
commissions - the total amount of commissions paid to all affiliates for promoting the current program since the program was started at eProfit.
CTR- click-through rate of all advertising materials shown on this affiliate websites (percentage). Click-through rate is the ratio of the number of times users click on program advertisements to number of impressions. For example, if one out of 100 people who sees program ads clicks on your links and is taken to the advertised website, the CTR is 1%.
EPM - Earnings Per Thousand Impressions. This figure shows the amount of money the merchant paid as commissions by the time his/her ads were shown 1000 times.
EPC - Earning Per Hundred Clicks. This figure shows the amount of money the merchant paid as commissions by the time his/her ads were clicked 100 times.